Howard Stern and CBS in The News

            In my opinion I believe that CBS had all rights to go ahead and file a lawsuit against Stern for breaching his contract and using their air time to promote Sirius satellite radio because what he did could possible be seen by the FCC as plugola another form of payola, where instead of receiving money or gifts to push music as in the case of Payola. Plugola is done with advertising time between the DJ and a particular company(s) to try and boost sales with out every having the company legally sign contracts and purchase advertising time on a particular station well the DJ is getting a kickback under the table for doing so, which could be safe to say that Stern was doing because in the end he ended up with a contract and show on Sirius. Although the lawsuit filed by CBS doesn’t come as a shock to me especially right now with the attorney general Elliot Spitzor tarring apart the radio and record companies for Payola. After all, with all of these investigations going on right now it’s almost safe to say that CBS did this to cover themselves for when Elliot Spitzor decides that tearing apart the radio business for payola isn’t enough and moves on to investigating plugola.